Two ways to work with us

Be on the list
when buyers
ask .

Done-for-you SEO and AI visibility for UK service businesses.

Google, ChatGPT, Perplexity and Google’s AI Overviews. Each working day we make one change to your site, and a person checks it before it goes live.

Built for firms that sell to firms: accountants, law firms, MSPs, recruiters and hauliers.

Get started
John Geater

Not sure it suits your firm?

Email John, the founder [email protected]

Built for

What AI tells buyers
today.

5

real buyer questions, one for each firm we work with, put to 4 AI engines on 14 Nov 2026

92

other firms named in the same 20 answers

Named: 15 of 20Linked: 14 of 20

  1. “UK importers database”

    4 of 4 engines named and linked FreightSource. 16 other firms were named too

  2. “Commercial cleaning Bristol”

    3 of 4 named and linked Clean Bees. Perplexity left it out and named 19 others

  3. “Software for cleaning companies”

    1 of 4. Only Claude named Xota. The answers named 22 other firms

  4. “Commercial cleaning Somerset”

    3 of 4 named and linked KS Cleaning. Perplexity didn’t

  5. “Best performance marketing agency in Bristol”

    4 of 4 named Bigg. Perplexity named it without a link

What that means for you.

Each AI answer is a shortlist, and most firms aren’t on it. Here is what those 20 answers showed, and what we do about each. See every run for our clients

Why IndexFirst

AI can only recommend a firm it has read about. So the first job is the one in our name: getting your pages indexed. After that, we keep your firm in the answers.

Indexed

Google, and the crawlers behind AI tools, can reach and read every page you publish.

Found

Your service pages come up when buyers search for them.

Named

ChatGPT, Perplexity and Google’s AI mention your firm and link through to you.

The engines we work on

  • Google
  • ChatGPT
  • Perplexity
  • Gemini
  • Claude
  • Copilot
  • Bing

How it works

One change,
each working day.

Each working day we choose the change most likely to get you found, in Google or in AI answers, and make it. A person checks it before it goes live. Below is a sample week for Example Cleaning, a made-up commercial cleaning firm.

John Geater

Wondering what we’d change first on your site?

Email John, the founder [email protected]

  1. Fri — example.co.uk › services › office-cleaning-bristol

    New page: office cleaning contracts in Bristol

    Contract lengths, visit times and what each clean covers, written the way buyers ask for them.

    Example · checked before it goes live

  2. Thu — example.co.uk › services

    Nine service pages back in Google’s index

    A leftover noindex tag from a redesign hid them from search and from AI alike.

    Example · checked before it goes live

  3. Wed — example.co.uk › accreditations

    SafeContractor, CHAS and ISO 9001 on one clear page

    Buyers ask about credentials. These were buried in three PDFs that nothing could read.

    Example · checked before it goes live

  4. Tue — example.co.uk › contact

    The old office address gone for good

    The contact page still showed an office the firm left two years ago, and AI answers kept repeating it.

    Example · checked before it goes live

See what a month includes

What a day can be.

Each day we do the job that will help most. Across a month, that covers all of the work below.

Research

Learn what buyers type and ask about your services, and which firms come up now.

Keyword map

Match each page to the searches it should own, so your own pages stop competing.

Articles

Thorough guides on the questions clients ask, from IR35 to Cyber Essentials.

Comparison pages

Fair pages for the moment a buyer weighs you against another firm or supplier.

Free tools

Fee and cost calculators that people use, link to and AI can point at.

Copy and page fixes

Clearer titles, plainer copy, quicker pages and better internal links on what you already have.

AI mention tracking

Put buyers’ questions to ChatGPT, Perplexity, Gemini and Claude, then correct what they get wrong.

Index checks

Confirm Google and AI crawlers can reach, read and keep every page.

Fact checks

Keep accreditations, offices, services and sectors the same wherever they appear.

We also handle directory listings, outreach for links, a social post for each new article and a weekly report on what changed.

£1,750

A month. One plan.
All the work done.

The first 3 months are fixed, because search and AI answers are slow to change. After that it runs month to month. On a 12-month contract it’s £1,500 a month.

Want to see where you stand first? Order a Search and AI report for £750.

John Geater

Questions on price?

Email John, the founder [email protected]

Each month, up to:

  • Tracking and fixes in AI answers✓
  • In-depth articles12
  • Fixes to your existing pages50+
  • Index checks and index requests✓
  • Comparison pages and free tools✓
  • A weekly report on what moved✓

Set that against paying freelancers or an agency for each line on the list. See the sums

Get started

One sentence to begin.

Fill in the blanks. It takes a minute and tells us most of what we need.

Thanks, that’s with John.

He’ll look at your site and reply to within 1 working day.

Anything to add? Email [email protected].

Now press send.

Your email app should have opened with your request to [email protected]. Send it, and John will reply within 1 working day.

Nothing opened? Send it from Gmail or Outlook, or and email [email protected].

Goes straight to John.

John Geater

Prefer to write?

Email John, the founder [email protected]

  1. Within 1 working day

    John replies.

    He looks at your site and your sentence, then says yes and what he needs, or tells you plainly it’s not a fit.

  2. Straight after

    You give us access.

    Your CMS, Search Console and Analytics, from one short checklist. Any questions get a written answer.

  3. Every working day after

    Changes go live.

    One change a day, each checked by a person. Every Monday a report shows what changed.

See how we work.

What we change on your platform, a month with us next to a month with an agency, and our own site.