How much does IndexFirst cost?

£1,750 a month for the one plan. The first 3 months are fixed, then it runs month to month. On a 12-month contract it’s £1,500 a month.

Will I have to approve every change?

No. We check each change ourselves before it goes live. We only come to you first for anything that touches your services or prices, or adds a new part to the site.

Can you guarantee where we’ll rank?

No one can do that honestly, and AI answers vary each time you ask. We promise the work, not a ranking: a change every working day and a weekly report of what moved.

How long do I sign up for, and can I leave?

The first 3 months are fixed, as search engines and AI answers take a while to catch up. From then on it’s month to month, and you can stop at the end of any month. Every change we made stays on your site.

Is there a smaller way to start?

Yes: the Search and AI report, £750 once. Join the monthly plan within 12 months and the £750 comes off your first month.

How do we keep in touch?

Email John, the founder, at john@indexfirst.co.uk whenever you like. The weekly report comes to your inbox.

The IndexFirst plan is £1,750

A month, one plan.
The work is ours.

The first 3 months are fixed, as Google and AI answers are slow to notice changes. After that you go month to month. Commit to 12 months and it drops to £1,500 a month.

A question about cost?

Email John, the founder [email protected]

Each month, up to:

AI answer tracking and fixes✓
In-depth articles on your services12
Fixes to your existing pages50+
Index checks and requests to Google✓
Service and location pages, free tools✓
A weekly report of what moved✓

Start now

The monthly plan, grouped by the job each part does.

These figures are monthly ceilings. Most months we do what your site needs, which is often less.

Indexed

Google and AI crawlers can reach and read every page.

Index checks and requestsDaily
Fixes to existing pages50+
Re-checks that each fix still holdsDaily
robots.txt, sitemaps and AI crawler access✓

Found

Your services turn up when buyers search.

One target search for each page✓
In-depth articles12
Service, sector and location pages✓
Free tools, such as a fee calculator✓
Outreach pitches and trade directory listings5
Social posts to share each article✓

Mentioned

AI answers name your firm and state your details correctly.

Whether ChatGPT, Perplexity, Gemini and Google name youWeekly
Fixes when an answer misses you out✓
Checks on your offices, services and accreditations✓
Tracking rival firms in your sector✓

What this plan would cost from freelancers or an agency

We costed each line of the plan at typical UK rates. Bought from an SEO agency, it comes to about £22,400 a month. From freelancers it’s about £8,075, before the time you spend managing them.

Take out the lines you wouldn’t buy. The freelance and agency totals update. Ours is still £1,750.

How we priced it

Articles. 12 articles of around 2,000 words, at about £350 each from a freelance writer and £800 from an agency. Visionary Marketing uses £350 an article and £400 to £800 for agency content. The ProCopywriters 2026 survey puts the median UK freelance copywriter day rate at £440.
Page fixes. 50+ fixes taking half an hour to an hour each, our estimate: 25 hours at £60 an hour freelance, or 40 hours at £120 an hour from an agency. Whitehat SEO puts UK freelancers at £40 to £100 an hour and agency consultants at £70 to £300.
Service pages and a free tool. 2 service pages at article rates, plus a calculator built in about 10 hours at £60 an hour, or 20 hours at £120. The hours are our estimate.
AI answers. A tool that only tracks AI answers costs about £75 a month (Peec AI’s entry plan is listed at 95 US dollars a month). Tracking and fixing them through an agency we put at about £1,000 a month, our estimate.
Outreach, posts and reports. Trade directory listings, about 2 placed links, social posts, a weekly report and a keyword map spread over the year: about £1,000 freelance and £3,000 from an agency, our estimate.

The plan’s monthly cost if you hired it out. Untick a line to remove it from the freelance and agency totals.

Is your site a fit?

Best fit

A UK service business that sells to other businesses, with a site on WordPress, Webflow, Wix or Squarespace, or a custom-built site we can be given access to. We make each change ourselves and check it before it goes live.

Through your web person

If we can’t have access, we send your developer or agency each change ready to paste in, and check it once it’s live.

Common questions on price and contract

How much does IndexFirst cost?: £1,750 a month for the one plan. The first 3 months are fixed, then it runs month to month. On a 12-month contract it’s £1,500 a month.
Will I have to approve every change?: No. We check each change ourselves before it goes live. We only come to you first for anything that touches your services or prices, or adds a new part to the site.
Can you guarantee where we’ll rank?: No one can do that honestly, and AI answers vary each time you ask. We promise the work, not a ranking: a change every working day and a weekly report of what moved.
How long do I sign up for, and can I leave?: The first 3 months are fixed, as search engines and AI answers take a while to catch up. From then on it’s month to month, and you can stop at the end of any month. Every change we made stays on your site.
Is there a smaller way to start?: Yes: the Search and AI report, £750 once. Join the monthly plan within 12 months and the £750 comes off your first month.
How do we keep in touch?: Email John, the founder, at [email protected] whenever you like. The weekly report comes to your inbox.