ComparePeec AI alternatives
Peec AI alternatives: track it or have it done
Looking beyond Peec AI, you have two kinds of choice. Another tracker shows how often ChatGPT, Gemini and Google’s AI answers name your firm, then gives you a list of jobs. Or someone does the jobs. IndexFirst is the second kind: a change on your site every working day, AI answers tracked, £1,750 a month. Here are both, with prices checked on 13 Nov 2026.
Peec AI alternatives and what they cost
These are the trackers most often weighed up against Peec AI.
| Option | Price | What you get |
|---|---|---|
| IndexFirst | Price: £1,750 a month | What you get: We do the work: a change on your site every working day, each checked before it goes live, with AI answers tracked for you. |
| Profound | Price: Free trial, then a custom Enterprise price | What you get: Tracking plus an AI Marketer that drafts work for you to approve. |
| AthenaHQ | Price: Free Essential plan; Starter £223 a month | What you get: Tracking across 11 engines on Starter, with content recommendations and an AI agent. |
| Scrunch | Price: Core, £189 a month | What you get: 125 questions on 4 engines, with site audits and recommendations. |
| Otterly AI | Price: Lite, £24 a month | What you get: Daily tracking on a credit allowance, across a choice of 7 engines. |
| Ahrefs Brand Radar | Price: With Ahrefs Lite, £99 a month; extra checks from £40 | What you get: Your own questions tracked on a cadence you set, inside the wider Ahrefs suite. |
| Semrush AI Visibility Toolkit | Price: £75 a month | What you get: 25 tracked questions and brand reports for AI search. |
| HubSpot AEO | Price: £38 a month for 25 questions | What you get: Tracking on ChatGPT, Gemini and Perplexity, with a ranked list of fixes. In beta. |
Prices as shown on each vendor’s own site on 13 Nov 2026. Otterly AI shows euros, excluding tax; Ahrefs showed us pounds, before tax; the rest show US dollars. Prices are converted from US dollars and euros at the Bank of England rate for 12 November 2026 ($1 = £0.7554, €1 = £0.8361). Those tools bill in dollars or euros, so what you pay will move with the exchange rate. SE Visible, Rankscale and ziptie.ai are on our AI visibility tools page. Writesonic sells a writing platform with tracking inside, which is a different comparison.
Whichever you pick, a tracker tells you where you stand faster than guessing. It does not rewrite your contract recruitment page.
Peec AI pricing
| Plan | Price | Questions tracked | AI engines |
|---|---|---|---|
| Starter | Price: £72 a month | Questions tracked: 50 | AI engines: 3 |
| Pro | Price: £185 a month | Questions tracked: 150 | AI engines: 3 |
| Advanced | Price: £374 a month | Questions tracked: 350 | AI engines: 3 |
| Enterprise | Price: Custom | Questions tracked: Unlimited | AI engines: Any, up to 26 |
On each self-serve plan you choose 3 engines from 8: ChatGPT, Perplexity, AI Overviews, AI Mode, Gemini, Naver AI Briefing, ERNIE and Bing AI Mode. Each extra engine costs £23, £53 or £106 a month, depending on the plan. Claude is on Enterprise only. Annual billing takes 15% off. Self-serve plans track daily, so Starter reads 4,500 answers a month. Prices from Peec AI’s pricing page, 13 Nov 2026, converted from US dollars.
For that you see how often you are named, where you appear in the answer, its tone, your share of voice, which sources it drew on and how you compare with competitors, plus a gap analysis and recommended actions.
AI visibility tools vs an agency: is a tool worth it?
The tool is the cheap part. The work is where the money goes. Here is our full monthly plan at UK freelance rates, line by line; the tracker is the smallest line.
At an SEO agency, the same plan comes to about £22,000 a month. We do it for £1,750 a month. It is the work from our guide to getting named in ChatGPT, done for you, with a weekly report on what moved in search and in AI answers. See what’s in the plan.
Which AI engines should you monitor?
The ones your buyers use, and more than three if you can. Each engine searches and weighs sources in its own way, so the firms it names can differ. What they share is that an answer is a short list: if you are not on it, you are not in the running.
Between them the two engines named 8 to 17 different firms per question, and never more than 2 of those were on both lists. For the customs question none was, though both pointed the reader to registers, directories or rankings. The test covered one sector, freight and logistics, and a single run on each engine is a snapshot, not a ranking, so read any tracker, ours included, as a trend over weeks, engine by engine. More in what AI visibility is and how to measure it.
IndexFirst suits you if
- You would rather have a weekly report on what moved than a to-do list.
- Your site runs on WordPress, Wix, Webflow, Squarespace or another CMS we can work in.
- You run a UK service business that sells to other businesses, from a law firm to a facilities company.
IndexFirst doesn’t suit you if
- You want a dashboard so you can do the work yourself.
- Someone on your team already has the hours to make the changes.
- You sell mainly to consumers rather than to other businesses.
Questions
Does Peec AI make changes to your site?
No. Peec AI says it does not write or publish content itself. Its editor suggests edits, you decide what is published, and you export it or move it into your CMS.
Can you use Peec AI and IndexFirst together?
Yes, they work side by side. Tracking the answers to your buyers’ questions is part of our plan, so you don’t need a tracker to start.
How we compared
Peec AI’s plans and every alternative’s price come from each vendor’s own pricing page, read on 13 Nov 2026 and converted to pounds where it showed US dollars or euros. The firm counts come from IndexFirst’s AI answer test of 13 Nov 2026: five questions a buyer of freight and logistics services might ask, each put once to ChatGPT, with web search on, and once to Perplexity. For each question we count every firm either answer put forward by name, once, and the firms both answers named. It is two engines and a single run, so treat it as an example, not a rule.
John Geater founded IndexFirst, which does AI visibility and SEO for UK service businesses that sell to other businesses.
Want the list done, not just tracked?
We make a change every working day. Start with a report on where you stand.